When gray (black + white) is added to a pure color, you create a tone. These darken and dull the brightness of pure colors, and range from slightly darker to almost black. When black is added to a pure color, you create a shade. Tints range from slightly whiter to almost-white. They are lighter and paler than a pure color, and not as intense. Some people refer to these as pastel colors. When white is added to a pure color, you get a tint. These are the colors of children's toys, daycare decor, and summer clothes. They are intense, bright, cheery, and untainted colors. Pure Color Primary, secondary, and tertiary colors, without the addition of white, black, or a third color, are pure (or saturated) colors. It ends up being closer to the primary color. They are created by adding more of one primary color than the other creating not a true secondary color. They are the "two-name" colors, such as red-purple, red-orange, yellow-green, etc. Tertiary colors take secondary colors one step further. If you look on the color wheel, you'll find the secondary colors in between two primary colors. They are created using the primary colors. Secondary colors are purple, green, and orange. However, there are exceptions in cases like light (where they’re cyan, magenta, and yellow), the print industry’s CMYK, and the RGB model used in screens and monitors. In most cases, they’re red, blue, and yellow. Primary colors are the core ingredients other colors are made from by mixing them together in different amounts. And, when mixing paint, it matters what particular pigment you're using to get that red in order to come up with the proper new color.īut let's keep primary colors simple and stick with red, blue, and yellow.Let's not forget CMYK for print and RGB for screens or monitors.If you're talking color theory in regards to light, your primary colors would be cyan, magenta, and yellow.These three colors can be used to create the next level of colors, called the secondary colors.Įxceptions, of course, abound when it comes to talking about primary colors. Primary Color Primary colors are the three colors that make all other colors. Anyone in marketing should understand the basics of color theory because no matter what, you are using color in your content. If you are unsure about adding this color, start small at first with a throw pillow or a slipcover.Understanding how color works isn't just for artists dipping their hands into paint and pigments all day long. At home in both modern and traditional décor schemes, this hue also looks wonderful with almost every shade of blue. This color is an excellent way to brighten and warm up neutrals such as white, cream, grey, and even black. Spring green is the complementary color of rose red, and together they recreate the irresistible freshness of nature. Add rose printed linens and fresh blooms in the bedroom for a classic, lovely atmosphere tailored enough for men yet feminine enough for the tenderest of women. This is love in full bloom, and it looks wonderful everywhere, from a vase of flowers in the bathroom to a sofa in the living room. It is youthful and fresh, though without the innocence of softer pinks. It brings to mind passion but in a gentle way. This color is softer than bright red, and interior decorators treasure it for adding romance and tenderness to rooms. This hue is inspired by the beauty and brilliance of red roses, which have delighted, inspired, and soothed for millennia. It was first recorded as a color name in English in 1382. Rose Red Rose red is a cheerful color between red and magenta.
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